1 thought on “How to do SWOT analysis in the automotive industry?”
Lila
The SWOT analysis of the Chinese automobile industry X0DX0AX0DX0A Internal X0DX0A Environment X0DX0A Factors X0DX0AX0DX0A advantage (Streangth) 1. Good policy and investment environment: X0DX0A (1) China's automotive industry policy regulations must be localized after the introduction And put forward the requirements of not less than 40%of the domestic rate; X0DX0A (2) Some policies and regulations guide the component industry for structural adjustment, product type diversification production, etc. to promote the optimization combination of component companies; The degree of participation in internationalization has been increasing, and foreign investment in investment in the automotive and component industry has increased. Many internationally renowned automobile parts companies have set up solely or joint ventures in China. Many multinational companies also include China's auto parts companies into their global procurement. The system and the establishment of procurement agencies or offices in China, some have also established technology centers and training centers in China, to a certain extent, promoting the continuous improvement of parts of components and the rapid development of component companies. X0DX0A2, cheap labor costs and broad market potential advantages X0DX0A (1) Cheap labor is an important factor in attracting investors to invest in China. Especially in the production of automotive parts, most companies are currently organized by some added value and need a large amount of labor for production. They use the advantages of low labor costs in China to enhance their products internationally internationally; X0DX0A (2 ) As the largest developing country in the world, China has huge market potential. With the continuous development of my country's market economy, the average consumption level is also continuously improved. With the enhancement of people's consumption capacity, it will inevitably drive the automobiles zero to zero. Development of the component industry. X0DX0A3. The well -known foreign component companies have a comprehensive continuous driving effect of Chinese enterprises. X0DX0A is currently included in the world's top 500 component manufacturers Delphi, Bosch, Weishitong, Electricity and Lee, etc. Established a sales and service network. Chinese component companies cooperate and joint ventures with the world's leading multinational companies, learn their advanced technology and rich operating experience, from low -end processing to high -end research and development, and realize the body, engine, transmission, bridge, ornaments and other cars The main components and modules are comprehensively developed. For some enterprises, the optimization combination of resources can quickly improve the speed and scale of development. Therefore, under the premise of the development of domestic, international markets and resources optimization and allocation, Chinese component companies directly enter the world component procurement platform and adopt the model of development and learning, which can quickly shorten the gap with the world's advanced level. In addition, under the premise of the current internationalization, this effect is sustainable. X0DX0AX0DX0A disadvantages (Weakness) 1. Market cultivation is lagging behind, limiting the growth of automobile consumption X0DX0A currently lacks a complete set of policies to encourage automobile consumption, especially in some places to adopt regional protection policies, restrict the use of cars produced by non -local enterprises, and artificially use artificially. Divide the market. The charges and complicated car purchase procedures have suppressed the enthusiasm of personal car purchase and hindered the growth of car demand. The product variety, price, operating mechanism, market development and after -sales service of production enterprises cannot meet the requirements of personal car purchase. X0DX0A2, the company's production scale is small, the product technology content is low x0dx0a (1) Most of my country's component companies are in small -scale production, even if some large domestic companies such as SAIC Group, such as SAIC, there are only hundreds of thousands of sets (pieces) For the output, companies have not formed a scale economy, and the product cost is high; X0DX0A (2) Due to the late development of my country's automobile industry, the products produced by the supporting automotive parts of the car parts are mainly the low technical content and the added value is not high. Labor -intensive or material -intensive products. my country's component manufacturing technology is still at the low technology level, and some high -tech and core technologies are still in the hands of foreign manufacturers. X0DX0A3, low investment investment in enterprises, poor independent research and development capabilities X0DX0A (1) Some information shows that the annual investment annual investment of automotive parts enterprises in my country is generally about 1%-2%of sales revenue, while developed countries are 3%-5%. It even reached 10%, and the benefits of many automotive parts and components in my country limited their investment in R
The SWOT analysis of the Chinese automobile industry X0DX0AX0DX0A Internal X0DX0A Environment X0DX0A Factors X0DX0AX0DX0A advantage (Streangth) 1. Good policy and investment environment: X0DX0A (1) China's automotive industry policy regulations must be localized after the introduction And put forward the requirements of not less than 40%of the domestic rate; X0DX0A (2) Some policies and regulations guide the component industry for structural adjustment, product type diversification production, etc. to promote the optimization combination of component companies; The degree of participation in internationalization has been increasing, and foreign investment in investment in the automotive and component industry has increased. Many internationally renowned automobile parts companies have set up solely or joint ventures in China. Many multinational companies also include China's auto parts companies into their global procurement. The system and the establishment of procurement agencies or offices in China, some have also established technology centers and training centers in China, to a certain extent, promoting the continuous improvement of parts of components and the rapid development of component companies. X0DX0A2, cheap labor costs and broad market potential advantages X0DX0A (1) Cheap labor is an important factor in attracting investors to invest in China. Especially in the production of automotive parts, most companies are currently organized by some added value and need a large amount of labor for production. They use the advantages of low labor costs in China to enhance their products internationally internationally; X0DX0A (2 ) As the largest developing country in the world, China has huge market potential. With the continuous development of my country's market economy, the average consumption level is also continuously improved. With the enhancement of people's consumption capacity, it will inevitably drive the automobiles zero to zero. Development of the component industry. X0DX0A3. The well -known foreign component companies have a comprehensive continuous driving effect of Chinese enterprises. X0DX0A is currently included in the world's top 500 component manufacturers Delphi, Bosch, Weishitong, Electricity and Lee, etc. Established a sales and service network. Chinese component companies cooperate and joint ventures with the world's leading multinational companies, learn their advanced technology and rich operating experience, from low -end processing to high -end research and development, and realize the body, engine, transmission, bridge, ornaments and other cars The main components and modules are comprehensively developed. For some enterprises, the optimization combination of resources can quickly improve the speed and scale of development. Therefore, under the premise of the development of domestic, international markets and resources optimization and allocation, Chinese component companies directly enter the world component procurement platform and adopt the model of development and learning, which can quickly shorten the gap with the world's advanced level. In addition, under the premise of the current internationalization, this effect is sustainable. X0DX0AX0DX0A disadvantages (Weakness) 1. Market cultivation is lagging behind, limiting the growth of automobile consumption X0DX0A currently lacks a complete set of policies to encourage automobile consumption, especially in some places to adopt regional protection policies, restrict the use of cars produced by non -local enterprises, and artificially use artificially. Divide the market. The charges and complicated car purchase procedures have suppressed the enthusiasm of personal car purchase and hindered the growth of car demand. The product variety, price, operating mechanism, market development and after -sales service of production enterprises cannot meet the requirements of personal car purchase. X0DX0A2, the company's production scale is small, the product technology content is low x0dx0a (1) Most of my country's component companies are in small -scale production, even if some large domestic companies such as SAIC Group, such as SAIC, there are only hundreds of thousands of sets (pieces) For the output, companies have not formed a scale economy, and the product cost is high; X0DX0A (2) Due to the late development of my country's automobile industry, the products produced by the supporting automotive parts of the car parts are mainly the low technical content and the added value is not high. Labor -intensive or material -intensive products. my country's component manufacturing technology is still at the low technology level, and some high -tech and core technologies are still in the hands of foreign manufacturers. X0DX0A3, low investment investment in enterprises, poor independent research and development capabilities X0DX0A (1) Some information shows that the annual investment annual investment of automotive parts enterprises in my country is generally about 1%-2%of sales revenue, while developed countries are 3%-5%. It even reached 10%, and the benefits of many automotive parts and components in my country limited their investment in R